Kathy Baxter
Principal Architect, Ethical AI Practice at Salesforce


As a Principal Architect of Ethical AI Practice at Salesforce, Kathy develops research-informed best practice to educate Salesforce employees, customers, and the industry on the development of responsible AI. She collaborates and partners with external AI and ethics experts to continuously evolve Salesforce policies, practices, and products. She is also a member of Singapore’s Advisory Council on the Ethical Use of AI and Data.

Prior to Salesforce, she worked at Google, eBay, and Oracle in User Experience Research. She received her MS in Engineering Psychology and BS in Applied Psychology from the Georgia Institute of Technology. She is the co-author of "Understanding Your Users: A Practical Guide to User Research Methodologies."

You can read about the Ethics AI Practice Team's current research at