Mr. Erez Zelikovitz is an executive with 30+ years of hands-on and management experience in the Telecommunication market. 18 years of which in Product Management, Product Marketing, Sales and Business development including strategic alliances with large global companies. Erez leverages his broad experience spanning process management, sales, marketing, commercial, governance and organization.
Business oriented by differentiation, innovation, passion and teamwork forms the basis of his success. Started his career as SW Developer, System Architect and later as VP R&D of large teams.
Before BBT, was at Ribbon Communications the founder of the cloud-native Network Orchestration and Automation platform where he assumed both product and business responsibility. Was also responsible to the GTM strategy, Product Marketing, Business Development activities and creation of Business Models while working with Service Provider customers, mainly Tier 1’s worldwide.
At BBT as EVP, Erez owns the position of Chief Product and Revenue officer, leverages his broad experience to develop and keep substantial growth of the company’s BeBroadband Next-Generation SD-WAN business, supporting the digital transformation of Service Providers and allowing them to lower their CAC (Customers Acquisition Costs), shortening their sales cycle and enabling incremental revenues.