Sasmith Reddi is the Director of Global Sales Engineering for ST Engineering iDirect. In addition to being responsible for the sales engineering team in Asia Pacific, he plays a key role in identifying strategic business opportunities in the region and contributing to future technologies and architectures. Reddi has worked in the telecommunications and network industries for more than 30 years and has experience in both terrestrial and satellite-based communications. Prior to joining iDirect, he worked with leading technology companies such as Marconi Communications, FORE Systems and XipLink. He also worked with large core internet service providers and was responsible for understanding market requirements and implementing solutions to meet these requirements. These solutions have ranged from access technologies to core technologies that were provided over both wired and wireless networks. Reddi has a Master of Science from University of Maryland in Computer Science.