BroadcastAsia Speaker - Regie C. Bautista, Senior Vice President for Corporate Strategic Planning and Business Development, CRO, GMA Network
Senior Vice President for Corporate Strategic Planning and Business Development, CRO, GMA Network

Regie C. Bautista

Regie C. Bautista, Senior Vice President for Corporate Strategic Planning and Business Development, CRO, GMA Network

Regie led the successful development and market launch of GMA Affordabox, the Network’s digital TV device which sold 1 million units within only seven (7) months.

She leads the Network’s corporate strategic planning and business development process which fast-tracked the Network’s end-to-end digital transformation, among others. As Chief Risk Officer, Bautista established the company’s enterprise-wide risk management system, increasing the Network’s ability to manage uncertainty, respond to risks and opportunities, and boost organizational resilience. She also instituted the network’s sustainability reporting and enabled GMA Network to be the first media and broadcast company in the Philippines to sign with the United Nations (UN) Global Compact.

Bautista also manages the company’s marketing communications, creative services, media and on-air continuity, and digital media divisions. Her group is responsible for managing the media and on-air continuity of several of the Network’s multi-media platforms and crafting Network promotions and campaigns that have garnered multiple recognitions from local and international award-giving bodies including PromaxBDA and the New York Festivals.