Spruce Leong

Assistant Lead, Audience Development at Mediacorp

Speaker

Spruce heads Audience Development at Mediacorp, Singapore’s national media network, focussing on special audience interests including anime, e-gaming, music and arts. His team also looks at innovative content and one of the recent initiatives is the launch of four FAST channels on mewatch, the OTT platform from the conglomerate. A first in the country, the plan is to expand the FAST catalogue further in the coming months to bring more exciting and diverse choices for local viewers.